In an exciting fusion of traditional artistry and contemporary fashion, Fuguku is thrilled to announce its exclusive collaboration with BT Batik Trusmi, one of Indonesia’s most renowned batik houses. This collaboration brings together the love of conscious craftsmanship, Indonesian pride, and the beauty of the Megamendung batik motif in a fresh and vibrant collection.
A Rich Legacy – Founded in the heart of Cirebon, BT Batik Trusmi is a household name in Indonesian textiles. With a history spanning over a century, it has become a cultural cornerstone in the preservation of traditional batik craftsmanship. Famous for its detailed patterns and masterful dyeing techniques, BT Batik Trusmi continues to elevate batik as both an art form and a symbol of Indonesia’s rich cultural heritage. Their dedication to sustainable practices aligns seamlessly with Fuguku’s mission to create ethically-produced, environmentally-friendly products.
The Conscious Fashion Advocate – Fuguku has always held a deep-rooted passion for combining sustainability with Indonesian pride. This collaboration with BT Batik Trusmi is a natural extension of that philosophy. By working together, both brands are able to explore new patterns, diversify product offerings, and expand market opportunities — all while staying true to their shared values of honoring tradition and embracing innovation.
The Iconic Megamendung Motif – At the heart of this collection is the Megamendung motif, one of the most iconic patterns in Indonesian batik. Originating from the Cirebon region, the design resembles clouds in the sky, symbolizing tranquillity and patience. The flowing lines and layered shapes of the Megamendung are not only visually captivating but also steeped in philosophical meaning — a perfect match for Fuguku’s thoughtful approach to fashion.
The Collection: Modern Elegance with a Traditional Touch – Fuguku’s exclusive collection with BT Batik Trusmi reimagines the Megamendung motif through a variety of stunning colorways, each reflecting different moods and interpretations of this cherished pattern. The Megamendung Cheeky Pink offers a playful and feminine design that exudes youthful energy, while the Megamendung Clown brings a bold and artistic flair, celebrating individuality and fun. For those who prefer timeless elegance, the Megamendung Noir stands out with its sleek sophistication. The Megamendung Oyster, with its soft, neutral palette, strikes a perfect balance between modern minimalism and traditional motifs. Finally, the Megamendung Sky Blue evokes a sense of tranquility and calm through its serene blue hues. Each design embodies both modern elegance and traditional craftsmanship, making this collection a harmonious blend of past and present.
Why This Collaboration Matters – For Fuguku, this collaboration represents an opportunity to explore new creative horizons while honoring Indonesian craftsmanship. The inclusion of the Megamendung motif allows Fuguku to diversify its product offerings and connect with a broader audience, both domestically and internationally. This partnership also signifies a step toward market expansion, introducing Fuguku’s conscious fashion ethos to those who value high-quality, meaningful design.
Available exclusively at:
- Offline: BT Batik Trusmi Jakarta, Jl. Metro Pondok Indah Blok TB Persil No.36, Jakarta Selatan 12310
- Online: WhatsApp at +62 811 2022 4589